When it comes to real estate development in Egypt, few names carry as much weight as Emaar Misr. As a subsidiary of the global real estate giant Emaar Properties, Emaar Misr has established itself as a leader in shaping the landscape of Egyptian urban living. With a commitment to delivering high-quality, innovative, and sustainable developments, Emaar Misr has significantly impacted the Egyptian real estate market. This article delves into the history, projects, and future of Emaar Misr, exploring its influence on modern living in Egypt.People and communities are at the heart of what Emaar Misr does. We are dedicated to our primary goal of creating integrated lifestyle communities and are proud to be a strategic partner in Egypt’s socio-economic growth. Egypt is poised to become a promising investment destination, having gone through social and political challenges and retained its strong economic potential. We feel that Emaar Misr’s vision of becoming Egypt’s premier lifestyle provider can contribute to the country’s growth goals.
We have a diverse portfolio, made up of prime locations with unique landmarks. Our focus is exclusively on premium, diversified development, and we pride ourselves on our innovative products and concepts. Our approach seeks to create both a new way of life for residents and a welcoming environment for visitors. We always strive to partner with local entities to create new jobs.
Emaar Misr is building on a solid foundation of three successful, unique projects: Uptown Cairo, Marassi and Mivida. These developments boast world-class infrastructure and luxury amenities, such as exclusive clubs, gourmet restaurants and golf courses, in addition to shopping areas, healthcare facilities, offices, schools and places of worship.
Emaar Misr is committed to the Egyptian market, and will continue to focus on delivering world-class projects that fulfill the lifestyle aspirations of the people, while contributing to the country’s overall economic growth.
Founded as part of Emaar Properties, one of the world’s largest real estate companies based in Dubai, Emaar Misr began its journey in Egypt in the early 2000s. Emaar Properties, renowned for iconic projects like the Burj Khalifa, aimed to bring its expertise and vision to Egypt’s burgeoning real estate market. Emaar Misr quickly rose to prominence, launching several high-profile developments that have since become landmarks in the country.
The company's growth in Egypt mirrors the expansion of the broader Emaar brand. Starting with ambitious projects in Cairo, Emaar Misr steadily expanded its portfolio to include luxury residential complexes, mixed-use developments, and vibrant urban communities. This expansion not only contributed to the company’s success but also played a pivotal role in transforming the Egyptian real estate sector.
Emaar Misr operates with a clear vision: to be the developer of choice in Egypt by providing world-class living spaces that blend luxury, comfort, and sustainability. This vision is underpinned by a mission to create holistic environments where people can live, work, and play in harmony with nature and the urban landscape. Emaar Misr is committed to innovation, quality, and excellence, ensuring that each project meets the highest standards of design and construction.
The company places a strong emphasis on sustainability, integrating eco-friendly practices into every stage of development. From energy-efficient buildings to green spaces that enhance community well-being, Emaar Misr’s projects are designed with the future in mind.
Emaar Misr’s portfolio is as diverse as it is impressive. Some of the most notable projects include Cairo Gate, Mivida, Uptown Cairo, and Marassi, each offering unique features and lifestyles.
Cairo Gate stands out as a premier mixed-use development located strategically on the Cairo-Alexandria Desert Road. It offers a blend of residential, commercial, and leisure facilities, making it a self-contained community. The project’s design is modern and sleek, with amenities that cater to the needs of its residents, including shopping malls, entertainment venues, and landscaped gardens.
Mivida is another flagship development that showcases Emaar Misr’s commitment to sustainability. Located in New Cairo, Mivida is designed to offer a green, eco-friendly lifestyle with abundant parks, lakes, and open spaces. The development incorporates modern architecture with a focus on creating a peaceful and sustainable living environment. Mivida’s design philosophy emphasizes the importance of nature, providing residents with a serene escape from the hustle and bustle of city life.
Perched atop the Mokattam Hills, Uptown Cairo offers stunning views of the city and a luxurious living experience. The project is a perfect blend of residential and commercial spaces, with state-of-the-art facilities that cater to both individuals and businesses. The strategic location of Uptown Cairo provides easy access to downtown Cairo while offering the tranquility of a hillside retreat. The development includes high-end apartments, villas, and a business district, making it a versatile community.
Marassi, located on the North Coast, is one of Emaar Misr’s most iconic projects. This beachfront development is not just a residential area but a thriving holiday destination. Marassi boasts pristine beaches, luxury hotels, a golf course, and a marina, making it a hotspot for both local and international tourists. The project’s design blends Mediterranean architecture with modern luxury, offering a lifestyle that epitomizes relaxation and sophistication.
Emaar Misr is known for its architectural excellence, combining modern design with elements of local culture and tradition. The company’s projects are characterized by their attention to detail, innovative use of materials, and commitment to creating aesthetically pleasing environments. Emaar Misr’s design philosophy centers on creating spaces that are not only beautiful but also functional, ensuring that residents can enjoy a high quality of life.
Each development reflects a deep understanding of the local context, with architecture that harmonizes with its surroundings. Whether it’s the Mediterranean-inspired villas of Marassi or the contemporary elegance of Uptown Cairo, Emaar Misr’s projects are designed to stand the test of time.
Emaar Misr has played a crucial role in transforming Egypt’s urban landscape. By introducing high-quality developments that set new standards in luxury and sustainability, the company has influenced real estate trends and raised the bar for other developers. Emaar Misr’s projects have not only provided new housing options but have also spurred economic growth, creating jobs and attracting investment to the regions where they are located.
The company’s influence extends beyond just construction; it has helped shape the expectations of Egyptian homebuyers, who now demand higher standards of living, better amenities, and more sustainable options. This shift has had a ripple effect across the industry, encouraging other developers to innovate and improve their offerings.
Emaar Misr prides itself on its customer-centric approach. The company places great emphasis on understanding the needs and desires of its clients, ensuring that every aspect of its developments meets or exceeds expectations. This commitment to customer satisfaction is evident in the numerous positive testimonials and reviews from residents who appreciate the quality of life offered by Emaar Misr communities.
The company also provides extensive after-sales services, including property management and community engagement initiatives, which help maintain the high standards of its developments long after they are completed.
Sustainability is a cornerstone of Emaar Misr’s development strategy. The company integrates green building practices across its projects, focusing on energy efficiency, water conservation, and the use of sustainable materials. Emaar Misr also invests in creating green spaces within its developments, promoting biodiversity and enhancing the overall quality of life for residents.
The company’s commitment to sustainability is not just about meeting current needs but also about ensuring that future generations can enjoy a healthy and balanced environment. This forward-thinking approach is reflected in every aspect of Emaar Misr’s operations, from planning and design to construction and community management.
Like any major developer, Emaar Misr has faced its share of challenges, from navigating economic fluctuations to meeting the evolving demands of the market. However, the company has consistently overcome these challenges, achieving significant milestones along the way. Emaar Misr has been recognized with numerous awards for its excellence in design, sustainability, and community development, underscoring its position as a leader in the industry.
Looking ahead, Emaar Misr has ambitious plans for expansion, both within Egypt and potentially beyond its borders. The company is continually exploring new opportunities to develop innovative projects that meet the changing needs of the market. With a strong pipeline of upcoming developments, Emaar Misr is poised to continue its growth trajectory, contributing to Egypt’s development and setting new benchmarks in the real estate industry.
Emaar Misr holds a competitive edge in the Egyptian real estate market, thanks to its global expertise, commitment to quality, and focus on sustainability. While many developers offer luxury living, Emaar Misr distinguishes itself through its comprehensive approach to community building, its emphasis on environmental responsibility, and its ability to deliver projects that resonate with both local and international buyers.
In a market crowded with competitors, Emaar Misr’s reputation for excellence and its track record of successful projects have solidified its position as a preferred choice for homebuyers and investors alike.
For those looking to invest in real estate, Emaar Misr presents a compelling opportunity. The company’s developments are not only luxurious and well-designed but also offer strong potential for return on investment. Properties in Emaar Misr communities are highly sought after, with values that appreciate over time due to the quality of construction, prime locations, and the prestige associated with the Emaar brand.
Investors are attracted to Emaar Misr’s projects because they offer a combination of lifestyle appeal and financial return, making them a smart choice for anyone looking to grow their real estate portfolio.
Beyond building homes and commercial spaces, Emaar Misr is deeply committed to giving back to the community. The company’s Corporate Social Responsibility (CSR) initiatives focus on education, social welfare, and environmental stewardship. Emaar Misr actively engages with local communities, supporting projects that enhance the quality of life and provide opportunities for growth and development.
These efforts reflect Emaar Misr’s belief that real estate development should benefit not only those who buy and live in its properties but also the broader society. By fostering strong, vibrant communities, Emaar Misr is helping to build a better future for all.
The success of Emaar Misr’s developments is best illustrated through the stories of its residents. From families who have found their dream home in Mivida to entrepreneurs who have built thriving businesses in Uptown Cairo, the testimonials of Emaar Misr’s clients speak volumes about the quality and impact of its projects.
Case studies of notable developments further highlight the company’s ability to deliver on its promises, creating spaces that exceed expectations and stand out in the competitive real estate market.
Emaar Misr has established itself as a transformative force in the Egyptian real estate market. With a strong portfolio of successful projects, a commitment to sustainability, and a focus on customer satisfaction, the company continues to set new standards for luxury living in Egypt. As Emaar Misr looks to the future, it remains dedicated to shaping the landscape of modern living, creating communities that are not only beautiful and functional but also sustainable and inclusive.
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Emaar Misr Top Projects
Emaar Misr Areas
Address Residences - Marassi Beach is a project brought on to the real estate scene by Emaar Misr.
Marassi can be found prominently in the North Coast. Specifically, a hundred and twenty-five kilometers west of Alexandria; and a few miles from historic El Alamein. It covers 6.5 million sqm.
The project exhibits the following facilities and features :
the latest Emaar Misr "Belle Vie" projects in an integrated residential compound with all entertainment services, 20 minutes from the desert road, and directly on the El Dabaa axis. Emaar misr launched the first phase of the Bell Vie project in 6th of October city, with distinctive European-style designs. The Belle vie compound is located in the most prestigious districts of 6th of October city, and the compound is distinguished as an integrated residential complex with all the services that Belle's residents need.
in addition to the entertainment services provided by Emaar misr to create an integrated and elegant life inside the compound.
Belle vie features distinctive views in addition to the water bodies scattered inside Bella Vie to create an atmosphere of calm and relaxation in nature.
Emaar Misr is launching the Cairo Gate project in the west of the capital in front of Dandy in partnership with Al-Futtaim
Cairo Gate project is a continuation of Emaar Misr's successes in real estate development after Uptown Cairo, Mivida and Marassi on the northern coast
Overlooking the mesmerising turquoise waters and ideally situated along the Alamein coastline, Marassi harbours within it an enigmatic community with neighbourhoods inspired by six different Mediterranean lifestyles including Egypt, Morocco, Tunisia, Greece, Spain and Italy. 125 kilometres from the chanting Alexandria and only a few kilometres from El Alamein, Marassi is the upcoming gateway to Egypt, sending out worldwide invitations across the Mediterranean Sea.
Marina Marassi is a project brought on to the real estate scene by Emaar Misr.
Marassi can be found prominently in the North Coast. Specifically, a hundred and twenty-five kilometers west of Alexandria; and a few miles from historic El Alamein. It covers 6.5 million sqm.
The project exhibits the following facilities and features :
Mivida is strategically located in the heart of New Cairo , which has rapidly grown into the capital’s residential, business and educational hub. Ideally situated in proximity to the American University in Cairo, Mivida is only 20 minutes away from Cairo International Airport and is easily accessible from Road 90, Suez Road and Sokhna Road. Mivida has been granted the gift of two natural, green valleys that embrace its urban houses. Staying true to its eco-friendly persona, the valleys have been left undisturbed to welcome residents into breathtaking scenery. Walkways and seating areas have been strategically placed, commanding an exquisite appreciation of the surroundings.
The design architect L35 has created unobstructed open office space with a common core containing all services, allowing maximum efficiency and flexibility to users and tailor the office space according to their needs. Mivida Business District also allows for shared underground parking for all tenats.
The building’s timeless environmentally sensitive and contemporary designs is both attractive and functional, balancing, natural lighting with energy saving.
The Village is inspired by classic Greek architecture and aesthetic design elements. Featuring a calming white and blue color palette, along with a cozy approach to design and décor, it is the perfect spot for tranquil living.
Nestled atop the Mokattam Hills, Uptown Cairo stands as one of Emaar Misr’s crown jewels in Egypt. This luxurious, self-contained development redefines urban living by offering a tranquil, elevated lifestyle away from the hustle and bustle of central Cairo, yet within easy reach of the city’s key areas. Uptown Cairo blends modernity with natural beauty, creating an exclusive community that is as serene as it is vibrant. In this article, we will explore the various facets of Uptown Cairo, from its strategic location to its impressive array of amenities, making it one of the most sought-after residential developments in Cairo.In the heart of Cairo - yet away from its hustle and bustle - Uptown Cairo stands as the first and only integrated development in the centre of the capital with easy accessibility from Maadi, Heliopolis, Nasr City and West Cairo. Bringing the best of both worlds, Uptown Cairo combines suburban tranquillity with city centre convenience, thanks to Emaar Drive that connects it to almost every district in the capital. Uptown Cairo is ideally situated 200m atop Cairo beyond pollution and congestion, spoiling each home with spectacular city views. Representing the size of Zamalek, the upscale development is built on 1,000 acres that blend in the natural mountainous settings with landscaped foliage and outstanding architecture.
Uptown Cairo's prime location on the Mokattam Hills offers residents a unique vantage point over the city. This elevated position not only provides breathtaking views but also ensures a cooler, more pleasant climate compared to the city below. Uptown Cairo is strategically positioned to be accessible from various parts of Cairo, including New Cairo, Maadi, and Downtown. With easy access to major highways and the Cairo Ring Road, residents can commute to the city’s key areas in a matter of minutes, making Uptown Cairo both a convenient and desirable place to live.
Emaar Misr envisioned Uptown Cairo as a modern urban retreat, where residents can enjoy the best of both worlds—urban sophistication and natural tranquility. The development’s concept revolves around creating a harmonious living environment that balances luxurious living spaces with abundant green areas and outdoor amenities. Uptown Cairo is designed to cater to the needs of modern families, professionals, and expatriates seeking a serene yet connected lifestyle.
Uptown Cairo offers a wide range of residential options to suit various lifestyles and preferences. Whether you’re looking for a cozy apartment or a spacious villa, Uptown Cairo has something to offer.
Apartments: The apartments in Uptown Cairo are designed with modern living in mind. They feature sleek, contemporary designs with high-quality finishes, open-plan layouts, and large windows that allow natural light to flood in. Many apartments also come with balconies, offering stunning views of the city or the surrounding landscape.
Villas: For those seeking more space and privacy, Uptown Cairo’s villas are the perfect choice. These homes are crafted with attention to detail, featuring spacious interiors, private gardens, and in some cases, swimming pools. The villas are available in various architectural styles, each reflecting a blend of modern design and traditional elegance.
Uptown Cairo is not just a residential community; it’s also a thriving business and commercial hub. The development includes a well-planned business district that offers premium office spaces, retail outlets, and dining options. Entrepreneurs and businesses can take advantage of the high-end facilities, making Uptown Cairo an ideal location for work as well as leisure.
The presence of commercial hubs within the community ensures that residents have access to all the necessities and luxuries they need without leaving the development. Whether it’s shopping, dining, or professional services, everything is conveniently located within Uptown Cairo.
Living in Uptown Cairo means enjoying a host of world-class amenities that cater to every aspect of a modern, luxurious lifestyle. The community is equipped with a range of recreational facilities designed to enhance the quality of life for its residents.
Uptown Cairo Golf Club: One of the highlights of Uptown Cairo is its golf club, which offers a challenging course set against the stunning backdrop of the Mokattam Hills. The golf club is a social hub for residents, offering a space to relax, socialize, and enjoy the sport.
Parks and Social Spaces: Uptown Cairo is dotted with parks, landscaped gardens, and social spaces where residents can unwind and enjoy the outdoors. These green spaces are perfect for families, offering safe and pleasant environments for children to play and for adults to connect with neighbors.
Pools and Fitness Centers: For those who prioritize health and wellness, Uptown Cairo provides several swimming pools, gyms, and fitness centers. These facilities are equipped with modern equipment and are designed to cater to a wide range of fitness needs, from casual exercise to intensive training.
Emaar Misr has paid meticulous attention to the architectural design and urban planning of Uptown Cairo. The development features a mix of architectural styles, each designed to harmonize with the natural surroundings. The buildings are constructed using high-quality materials and are designed to be both aesthetically pleasing and functional.
The urban planning of Uptown Cairo ensures that every part of the development is easily accessible and well-connected. Roads, pathways, and public spaces are thoughtfully laid out to promote ease of movement and a sense of community. Green spaces are integrated throughout the development, creating a balanced environment that fosters well-being.
At the heart of Uptown Cairo is a vibrant, close-knit community. Emaar Misr has invested in creating a social environment where residents can build lasting relationships and enjoy a high quality of life. The community is brought together through various social events, activities, and clubs that cater to a wide range of interests.
Whether it’s a family barbecue in one of the parks, a community sports event, or a cultural festival, there’s always something happening in Uptown Cairo. This focus on social life ensures that residents feel connected and engaged, making Uptown Cairo not just a place to live but a place to belong.
Security and privacy are paramount in Uptown Cairo. The development is a gated community with advanced security systems, ensuring that residents can live with peace of mind. Access is controlled, and security personnel are present 24/7, providing a safe environment for all.
In addition to physical security, the layout of the homes and the community is designed to offer privacy to residents. Whether you’re in an apartment or a villa, you can enjoy your personal space without intrusion.
Sustainability is a key component of Uptown Cairo’s design. Emaar Misr has implemented eco-friendly practices throughout the development process, from the materials used in construction to the energy efficiency of the buildings. Uptown Cairo is designed to minimize its environmental impact while providing a high standard of living for its residents.
Green spaces are a significant feature of Uptown Cairo, not just for their beauty but also for their role in promoting biodiversity and contributing to the overall sustainability of the community. Energy-efficient lighting, water conservation systems, and waste management practices are all part of the sustainability initiatives in Uptown Cairo.
Uptown Cairo is well-equipped with educational and healthcare facilities that cater to the needs of its residents. The community includes schools and educational institutions that offer high-quality education in a safe and nurturing environment. For families, this means that their children can attend school close to home, without the need for long commutes.
Healthcare is another priority in Uptown Cairo. The development is in proximity to several reputable hospitals and clinics, ensuring that residents have access to excellent medical care. Emaar Misr also has plans to include additional healthcare facilities within the community, further enhancing the convenience and quality of life for its residents.
Investing in Uptown Cairo is a smart choice for those looking to enter the real estate market in Cairo. The development’s prime location, high-quality construction, and comprehensive amenities make it a highly desirable place to live, which in turn drives demand and property values.
Over the years, Uptown Cairo has shown strong appreciation in property values, making it an attractive option for both investors and homebuyers. Whether you’re looking to buy a home to live in or as an investment, Uptown Cairo offers excellent potential for return on investment.
The success of Uptown Cairo is best reflected in the testimonials and experiences of its residents. Many residents speak highly of the quality of life in Uptown Cairo, citing the peaceful environment, the range of amenities, and the strong sense of community as key factors that make it an exceptional place to live.
Stories from residents highlight the satisfaction they feel with their homes, the convenience of the location, and the lifestyle that Uptown Cairo offers. These testimonials serve as powerful endorsements of the development’s success and appeal.
Developing a project of Uptown Cairo’s scale comes with its challenges. From navigating the complexities of urban planning to ensuring timely delivery of projects, Emaar Misr has had to overcome various hurdles. However, the company’s commitment to excellence has resulted in significant achievements.
Uptown Cairo has been recognized with numerous awards for its design, sustainability, and community development. These accolades underscore Emaar Misr’s ability to deliver projects that meet and exceed expectations.
Emaar Misr continues to expand and enhance Uptown Cairo with new phases and developments. The company’s long-term vision for Uptown Cairo includes further expansion of residential areas, additional amenities, and continued improvements in infrastructure.
Future plans also include the introduction of more educational and healthcare facilities, as well as enhancements to the business district. Emaar Misr’s commitment to Uptown Cairo ensures that it will continue to be a leading development in Cairo’s real estate market for years to come.
Uptown Cairo stands as a testament to Emaar Misr’s vision of creating a luxurious, sustainable, and community-focused development. With its prime location, extensive amenities, and beautiful surroundings, Uptown Cairo offers a unique living experience in the heart of Cairo. Whether you’re a homebuyer, an investor, or simply someone looking for a high-quality lifestyle, Uptown Cairo is a development that promises to meet and exceed your expectations.
FAQs
What makes Uptown Cairo unique compared to other Cairo developments?
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Vida is a neighborhood in the popular coastal village of Marassi North Coast. In Vida Marassi you will get to enjoy mesmerizing open views of the Marassi Marina and the promenade. Additionally, the neighborhood guarantees a lavish lifestyle filled with amenities such as swimming pools, yacht club facilities and a kids’ club.
Vida Marassi Marina Location
Vida has an ideal location in close proximity to the Mediterranean Sea and the beach promenade. Keeping in mind that Marassi is strategically located on the 125 km of Alexandria - Marsa Matrouh Desert Road. That prime location puts Marassi only
Property Types in Vida Marassi
Vida Marassi Marina offers a selection of serviced apartments with different areas, layouts and price rates. The properties in Vida Marassi have elegant interior styles accompanied by high ceilings, modern appliances, state of the art furniture, LED TV, covered parking and fully equipped kitchens.